May 222019 Can Precision Medicine Curb the Creation of Ineffective Blockbuster Treatments? By Alif Saleh, chief executive office, Scipher Medicine Alif Saleh With hundreds of thousands of clinical trials currently underway worldwide, we are continuously seeing innovation applied to how we treat and cure diseases, but the traditional four-phase method of getting there has not been updated since 1963. What makes this antiquated process for pharmaceutical companies and long wait time for patients in need worth it is the promise…